We're the co-founders, best friends and designers behind East + West Designs. Since 2016, the same year we graduated from design school, we've been working with couples everywhere to create custom stationery for their wedding day.
We created the journal specifically for you as a type of guide during this unique experience of planning a wedding. You have so many other things to check off your list, so we want to make sure your invitations and all of your stationery needs are as simple as possible.
So, take a look around! We have inspiration, education, behind the scenes and so much more for you to check out and use to your liking.
Understanding the different printing methods that you could use for your wedding invitations is hard enough, and then having to choose which one is right for you?! No thanks, I’ll pass. Sounds like a headache waiting to happen, right?
Trust us, we get it.
Until we went to college for four years and studied nothing but art, design and printing methods, we were right in your shoes. I remember the first time I heard the word “thermography” and I was like “thermo-what?” Luckily, we live and breath printing now, so we can help you get started understanding the difference between all the options.
To save you some time in your decision making so you can hit the ground running and get those invitations out the door ASAP, we’ve described the top printing methods our couples use for their wedding invitations. As a bonus, we’ve also included “$-$$$” to describe how affordable each method is so you can keep your budget in mind, too.
So, let’s get to it!
Also called flat printing, digital printing is a printing technique where the ink is printed directly onto the surface of the paper. Digital printing is the most cost effective printing technique where you’re able to print any and all colors for the same cost. If you’re interested in graphics with lots of colors (like a watercolor illustration), digital printing would be a perfect fit for your invitations. Digital printing is one of the most flexible printing methods and can easily be paired with any of the follow methods for an added wow-factor.
White ink printing is a form of digital printing but white ink isn’t in all regular printers. It requires a special printer with a white ink cartridge or tank. White ink is more expensive than digital printing but can have a lasting impression because it’s more “rare”. It can really pop on darker colors and makes a statement for your invitations or envelopes.
If texture is your thing, thermography is for you! Thermography is a raised ink printing process that gives the ink a texture as you run your fingers over it. It looks similar to digital printing until you turn it to the side or touch it—the difference will wow you! Thermography can be done in a variety of colors to match your palette, as well! This printing method is the perfect partner for digital printing if your looking to combine some methods.
Any time you see a metallic element on the paper, most likely it’s been through the foil stamping process. Foil stamping is a cost effective way to make a strong impression with your stationery items. It can be done in any color, but our most common colors are gold, silver, rose gold, copper, and white.
Letterpress is a traditional printing process where a plate is made to press into the paper. It leaves an indentation in the paper where the ink is pressed. It’s typically on super thick paper which most of our clients love. It can be done in combination with foil, as well, and is our most expensive printing process. But, the cost is definitely worth it if you’re looking for drool-worthy invitations. They’ll be show-stoppers for sure!
There are many, many, many other printing methods out there in the world, but these are our most common as well as our favorites.
Interested in seeing more examples of what some of these methods look like in action? Check out more in our portfolio for more inspiration. And if that’s not enough, head over to our Instagram or Pinterest where we’re constantly sharing more of our work.
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